When God called me to become an entrepreneur, He didn't tell me WHAT to do. He didn't show me HOW. He didn't hand me a copy of Entrepreneurship for Dummies.
He simply whispered... go.
In almost 7 years of showing up as an entrepreneur, I've failed so. many. times. I have tried something, hated it and then tried something else. I have lept too soon, lept too late. The learning process has been steep. The money has come and gone and come again. My passions have shifted and changed. And the road to now has been bumpy.
But, He never said it would be easy. God qualifies the called, right? He provides solutions in mysterious ways. I remember one of my biggest hang-ups as a newish online coach was how to price myself and my programs. Going from corporate where I had a salary, to network marketing where you had a comp plan and made a commission that someone else set felt simple. Compare that to becoming an educator and coach in the online space and fully owning your products from beginning to end was daunting.
But again... in God's faithful fashion, he lovingly whispered... go.
So, two years ago I created my first ever product that was 100% MINE.
It was a group coaching program teaching network marketers how to grow their leads and make more sales in an authentic way, using Facebook.
I knew I could create something that would help immensely because the #1 problem my team was facing was how to sell more online, without being salsey or pushy.
Personally, I had created a six-figure business in 24 months, organically! Using nothing but FACEBOOK posts and groups! I figured it was something other network marketers would want, so I mustered up the courage and set up the course. I created the outline, marketed it like crazy and then sat there frozen... what the heck do I charge for something like this?
Should I go low and attract more people? Should I go higher and focus on a select market? What does buyer psychology say about pricing? What if I price it wrong in the beginning and have to change it? Should I have a payment plan option?
I mean..... overwhelm city. But I made it through. I did my best, lept and took messy action.
Over 400 students, 6 courses, and an e-book later...I've learned that pricing is KEY. It can make or break the success of your service or good. It can attract the perfect client, or repel them. It's THAT important.
A few tips from today's podcast episode:
1) Calculate your hourly worth (not rate... worth)
2) Figure out what the end result of using your product or service will be worth to your student
3) Understand who you are marketing to and how you can get them to the end result as quickly and simply as possible
4) Create a price that isn't cheap, yet it isn't expensive - it's a price that will stretch your buyer a bit, but not turn them off - which ensures they will show up for you (and themselves) in a big way
5) Raise prices when you max out and your pipeline is consistently full for at least 6 months
Hear my FULL TRAINING on this over in today's podcast episode!
I know you'll enjoy.
Love and light,
P.S. If you enjoy this episode, be sure to share a screenshot in your IG stories! I will shout you out on my stories! Yeahhh!!!!!
Confused about what to do FIRST in your business? Overwhelmed with the endless to-do list?
Download my Mompreneur Biz Blueprint and find out the exact order of operations to build your online business.
What to do, when. Made simple.
Did you know I am a PODCAST COACH? Yep! I help women launch podcasts.
I am also a MOMPRENEUR SUCCESS COACH. I help women figure out their calling, niche, and focus. Then monetize using courses or coaching!
If you are interested in podcasting, keep reading!
A podcast is such an amazing way to grow your audience and build a brand. It helps you share your voice, pour into your niche, and build trust. Did you know audio consumption is growing by over 30% each year? People are craving audio like never before and this is YOUR opportunity to secure your spot in a massive emerging market... podcasting.
But... maybe you're thinking... what equipment do I need? Which software do I use? How do I record and edit? Where can I save money vs. outsourcing? Should I do interviews and how do I find guests? And, can my podcast make me money? (Insert a huge YES!!!!)
I'm here to help you answer all of those questions, and so much more.
I put together a page FULL OF FREE PODCAST TRAINING for you. Completely free. No registration nessessary. I mean, who else is tired of webinars?! Haha!
I have a full training video there on how to start a podcast in 10 steps and lots of LIVE podcast training and Q&A from my students. I even share EXACTLY HOW I hit #54 in the Entrepreneurship Category and over 60K downloads in the first 12 months without ONE DOLLAR of paid traffic.
I've also included 10 tactical steps to starting a podcast that will scale so you can walk away from this training with implementation.
(And, P.S. all of this is 100% FREEEEEE)!!!!!
I launched my podcast in 2018 after searching for a way to scale my coaching business and grow my following in a faster, more authentic way. I decided on podcasting because I have kids (aka. video isn't my jam), and because audio is growing insanely fast and I saw an emerging trend. Last, because committing to a podcast was my way of showing up consistently and dedicating myself to my mission.
What has podcasting done for my business? Well, my podcast grew my revenue by over 98%! My community has grown by thousands and it has allowed me to touch more people than I ever could have imagined.
I have now helped MANY other women (just like YOU) launch top rated podcasts. Many of them have ranked in the top #30 because of my effective launch strategy! If you want to have a show that STANDS out and grows your business, brand, and mission here on Earth - come check out my proven program.
Wanna do a coaching session with me?! From power-hour calls to monthly and annual packages, there's an option for you. Email us for the coaching menu at firstname.lastname@example.org
Launch your podcast with ease. Follow the PROVEN system for scaling to success! Join the dozens of women who have launched TOP 30 RANKED shows using my exact system inside of Podcast Pro University. JOIN now and you'll get FREE, life-time access to the membership community, too! Hurry, this offer expires soon.
Thinking about podcasting? Learn EVERYTHING you need to know at my free Start a Podcast Training Page (https://startapodcast.gr8.com)! Or, Snag my launch strategy + checklist at podcastchecklist.gr8.com
Confused about what to do FIRST in your business? Download my Mompreneur Biz Blueprint and find out the exact order of operations to build your business. What to do, when: bizblueprint.gr8.com
All of my recommended programs & software can be found at stefaniegass.com/resources
FB Community: bit.ly/successsupportgroup
Lots of fancy unused education. Podcast Coach, Clarity Coach, & Top #25 Ranked Podcast Host for Christian Entrepreneurs.