Join me and my student and client, Brooke Jefferson as we dissect her INCREDIBLE business wins over the past 6 months of working together 1:1 and because of the strategies inside my Podcast to Profit Program!
Brooke and I share exactly HOW she was able to create HUGE income months using her podcast and FB group as traffic drivers, and we share insider-secrets to conversion.
This is a must-listen for all of you who want to know the EASY way to show up for your audience, convert them from cold to warm traffic FAST, and then provide them with implementation solutions that will transform. Spoiler: Brooke and I are all about EASY and AUTOMATED so you busy mamas will love these simple strategies.
Grab a pen, this is FULL of juicy strategy & motivation.
P.S. You can still listen in to the GROWTH HACKS WORKSHOP for podcasters and aspiring podcasters!!!!! Head to: http://bit.ly/successsupportgroup and join in the fun!! I gave away a ton of the secrets that I shared with Brooke to help her go next-level in her biz. Don't miss out. This replay is coming down this weekend.
P.P.S. Ready to blow the lid off your podcast? Ready to go full-time in your podcast and start driving real impact AND income - the easy, authentic, passive way?! Then GIRL you've gotta hurry and apply for my intensive, 90-day group coaching program, Podcast to Profit. Last time it sold out in 48 hours. 10 spots are already claimed.
Get your app in ASAP and let's scale your show and start monetizing using courses or coaching. If there's one thing I KNOW I can create, it's successful podcasts while having a TON of fun together. Hurry and apply before this program sells out, can't wait to work with you: https://podcasttoprofit.gr8.com/
Full transcription available at the bottom of this blog post.
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FULL EPISODE TRANSCRIPTION:
Hey girls, you are going to absolutely love today's episode. I have a spotlight with one of my podcast or profit graduates and one of my elite clients, Brooke Jefferson, she runs the, get more clients, photography podcast. If you're a photographer, for sure. Go check that out. Brooke is incredible. And what we're doing today is we're discussing how I helped Brooke have an $11,000 launch of her brand new ecourse, passive course that she is creating and putting into the world. And all the other incredible wins that Brooke had while working one on one with me and taking the podcast to profit mastermind program. Why am I doing this? You ask two reasons. Number one, hearing success stories from other people. It creates validation in your mind and belief and confidence in your heart. That just, maybe you can do this too. Maybe you'll see some things in Brooke that you have inside of you hearing success, stories and wins.
I believe it just it's that transfer of confidence, that transfer of belief that maybe you too can do this. That's number one. And if that's what you get from this, I am so excited for you. Number two though, is that I want you guys to hear how critical it is to have a mentor or a coach or a community or a program like podcast to profit that can instill into you the tools, the resources, the community, the accountability, and the mentorship, the focused attention that you might need to have the breakthrough like Brooke friends. I've been working with Brooke since 2018. Brooke has ramped up her business and exploded. She's busted through the glass ceiling and Brooke did it because she was ready and willing to invest in herself. In her business. She is coachable and she is one of the hardest workers that I know.
And I am so blessed that I get to work with her in her business every other week and every week and multiple times a week. Like she is just a blessing. She's a light in my life. And I want you guys to hear these success stories and these winds because you too can have it. Why can you have it? Because podcasts are profit just opened back up. Yes, I am podcast to profit 2.0 right now, registration is happening. Oh my goodness. You guys can get registered. If you have a podcast or if you are an aspiring podcaster and you can get your podcast up and running before we launched this next mastermind, this is for you. You're going to go to podcast to profit dot [inaudible] dot com. Learn all about it. Read all the wins and get registered. What is this? What is this? Stefanie, this is a 90 day.
All intensive group. Coaching mastermind led by me personally by me, Stephanie gas with a group of incredibly faith fueled, go get her mama podcasters, just like you. Okay. If you're ready to have my eyes all over your stuff, right? All over your show, all over your ideas, all over your content, picking keywords with you, SEO with you, bringing in profit passively. We are also going to create your passive product in this mastermind and or begin your coaching business. Have the accountability to actually get it done and do the work. This is for you. One of my students, Alison Scholz, her downloads increased by 75% Ronica because of podcasts to profits. She two X the traction on her website. She peaked at number 62 in her podcast category. And she was featured on three podcasts and two events, which is absolutely insane. And Ashley, Carol says Stef was actually present and available, which is unheard of in group masterminds.
She cares. And it shows you guys, let me tell you a secret here. You will not find a group coaching program where you get one-on-one focused attention with the person running it on a small, intimate scale. Okay? I am doing that. I am capping this program so that you get individualized attention. Every other week, we have trainings. And then in between we have breakout sessions where you are inside of a pod with people that are exactly where you are in your business. If you're a brand new podcaster, you're going to be in a pod with other brand new podcasters. If you're a beginning, podcaster, you're covered. If you're an intermediate podcaster, you're covered, okay, I am so excited to serve you guys. I can't wait. You need to hurry and get your application in because I am only taking a few more people for this program.
And we are closing down applications on September 28th. This is your only opportunity to get in this year to podcast to profit. Please come to podcasts, to profit dot [inaudible] dot com and find out if this might be right for you. There is an application process to make sure that you are going to be all in serious applications only, please. I believe that the investment in yourself in this program will be completely multiplied over time. We are setting all the foundations you need to explode in 2021, take a listen into Brooke's story. And maybe just, maybe this will pour the belief into your heart, that this program could be right.
Welcome back to The Mompreneur Mastermind Show, where we choose to run insanely successful, passive income businesses that light us up while consuming ice cream, Braless and flawless, and maybe breaking it down to some gangster rap while our kids aren't looking. Did we just become best friends? Yes. Yes we did. Hey, I'm Stefanie Gass, six figure corporate exact turned top 1% network marketer turn podcaster. I believe when we let God light our path, we experienced true miracles. Welcome sister. Let's get pumped up for today.
Oh, Hey Brooke. Welcome to the show girl. Well, Hey Stef. Thanks for having me again. Yes. Again, there's only been two people ever. Who've been on this show twice and now you're one of them. Oh, right. Well, girl, obviously you're so amazing. And I feel like I have so much to learn from you. We've been working together off and on for probably over a year. Maybe even more. I was in our in my files this morning, looking for our notes. We have something from 2018. So that's sort of cool. Yeah. That's so cool. So to watch your business flourish and grow, and I just remember seeing you, you had a baby on your hip and you were trying to get that 500,000 bucks extra a month outside of the photography business a couple of years ago. And now, you know, 20 K months, like, are you kidding me?
I'm so proud of you. Yes. It's been crazy. And actually going back to 2018, that was right after I left my full time job to do this full time. And I was really looking for guidance on the passive thing. The course, I was still trying to do it the world's way and not necessarily God's way. So it's just kind of cool how we connected back then and just wanted to evolve to now. So cool right now. Ah, and so we just got done wrapping up podcast to profit and you were my most advanced student coming into podcast to profit, which pros and cons. Right? Cause you were such a blessing to everyone else. I mean, I think people looked up to you as a leader as already having a podcast that was successful already having passive income products in your portfolio. But also it was also beneficial to you.
I think, because coming out of this program, you had your most successful month to date. Talk to us about what happened with this launch, but this whole, what happened to you this month? Tell us the story. Yeah. Okay. So I finally had my first five figure launch. We just ended up totaling right around $11,000, which is amazing, but I will say too. So you did say that I was the most advanced coming into it and pros and cons for sure. But I will tell you, I wish this would have been available to me back when I first started my podcast, because what people don't realize is even though I had my podcast the second longest, I think there was one more person that's had it longer me. I was recording episodes with an audience of up to five. And so it would have been so handy to do things the correct way. So there were so many things that I learned and walked away from the program, but the good news is I, you know, ended up using your strategies, which there's so many and we can dive into those in a minute. But yes, I finally had my five figure launch, which is absolutely amazing and would not have happened without you. And then being in that program, like guaranteed what
That happened. I dunno about that. You're a pretty amazing girl. I seriously, and I think, I think for you, one of your gifts is just allowing people to be, to take whatever they're doing and see these weak spots in their photography business book that helps them book out clients, fix their pricing, all of these strategic things, but having that extra level of brainstorming. Do you think that that was maybe that secret sauce that created everything that ended up converting? So well, what do you think the secret com or like the components were that took your skillset and took it to this hugely successful month? Okay. A lot,
Because back in 2018, it was just a dream. I really, I didn't have authority. I didn't have a Facebook group. I didn't have all the things. And so throughout the last three months of the program, four months of the program, I have lost track. But I started the program first of all, with multiple businesses, which that's a whole nother episode we can talk about later, but I was doing way too much and I wasn't honing in on what I was best at, I would say. And so during the course of the last four months, I built up a Facebook group and took it from 150 members to we're going to hit 3000 today. Yes. And so, but because I took your strategies for how to build Facebook groups, I took your strategies for soft launches, really utilizing my super fan number creating offers that really resonated with my people.
And I think because I really liked just honed in on what photographers on meant to serve all that together. Plus the fact that we created this program and I had so much one-on-one support from you too, is what I think made the difference. And the support component is huge. It's the accountability. And that's why I said it wouldn't have happened without you or the program. I'm someone that really needs accountability and someone to push me to get things done. I would like to tell you that I have amazing self-discipline, but I don't. So that's why you were, you were monumental in this five figure launch,
For sure. Thank you. I'm excited. I got to be part of it because it is so rewarding to see you guys have this level of success. That was just a dream like two years ago to dream of having, you know, 10, $20,000 launches and months that are that impactful for people. Because at the end of the day, you know, this isn't about the money. This isn't about what can I sell next? It's about how do I serve more deeply? And I think what you and I uncovered over this last four months together was what your avatar was desperately needing and lacking. And we were even shocked to find through some of our market research, but it was, it was about, they wanted to do that. These businesses in a more automated way, they had pricing that was wrong and they were afraid they were in unconfident when it came to sales and booking clients. And so as we did that research through podcast to profit, and we got so much clarity on what they needed, you created things that would transform their business and solve their specific problem and their pain point.
And that's what people are missing is you have your thing that you do, you have your thing, you create these programs or services or whatever, and you think it's what people want. And so you launch it out to the world and you don't get anywhere with it. Why is that? It's because you don't have the clarity, you haven't done the work to create the foundations for what people are desperately asking you for. And that's what you figured out. And that's the secret. Yeah, yeah. That, and really just staying faithful and loyal to having your long form content, which is a podcast. And I will say this, the reason I finally jumped and did the leap when I started my podcast in 2019 was with the promise that it will pay off one day. It's hard at first. And you've got to create that momentum and really speak to your people.
But there is a beautiful bond that happens with the listeners and the podcaster. And I mean, if I had a dollar for every message I got of someone who resonated with something, I said, an episode, people telling me they're bingeing it. I think that's where the relationship started. And that's the difference between trying to pitch to cold market, which doesn't get you anywhere compared to having these people that are your loyal listeners. And so, as you can tell, I think it's equally podcast, plus your skillset, plus your niche all in one. And then plus people like you, who continuously make you stay on track, you know, doing, doing less and more of the same, more of the same. I know you guys, I told Brooke, I'm like, get out a piece of paper, write this down more of the same. We got to stay focused on what's working and what's working.
We pour fuel on that fire. So, Rick, what do you think was your favorite thing throughout the whole podcast to profit program? This is so hard because there's so many things. Let's just do top three. Okay. Number one was the fact that you broke us up into pods. Sorry. so the fact that we were able to get in a similar group of people that were like minded, similar podcasts, number, similar goals, that was really helpful for me because we were able to utilize it as each other. The second thing, some of my favorite topics that we ended up talking about was how you run your soft launch. Here's what they were thinking about this particular or topic you teach it opposite from everybody else in the entrepreneur world. And that's honestly why I believed it works. If, I mean, if I could run you down all my failed launches, I followed the big gurus who were like, here's how you do it paid ads, blah, blah, blah, no guys.
I made a 10,000, $11,000 launch off of zero paid ads, not $1 did I put into paid advertising. It was all organic right there with people who have been listening to me. So learning how you do the soft launch with amazing. And then the third thing that I really think helped me too, was just doubling down on episodes and strategically titling things that has changed the game for me. So even on old episodes, I went back, renamed them, using your strategies and making them sound better. And I still notice people click play. Ah, I love those it's that's like just so uplifting to hear that those were your takeaways and those are the things it's so funny because when you said you're teaching things in a way that no one else is that just lights up my life because my entire goal is how do we be more authentic in the way that we serve?
Because when we serve more deeply and show up at a higher capacity, it, it always ends up leading to sales. And you're proof of that. We didn't spend money, we didn't do anything crazy. You followed this simple strategy that I lay out in podcast, a profit about how to launch your new thing. We did it in what was it a week in a week? Like all of your efforts in like a week, maybe 10 days, max, between all the little components that we put together to promote into it. And you walked away with an $11,000 launch, that's going to end up leading you to way more, because I also taught you guys how you take people from their first entry point of spending money with you all the way through the sales funnel and all of these people in your current program, Brooke are going to end up up, up converting to work with you one on one, and then who knows from there maybe retreat, maybe whatever.
So it's like this beautiful staircase of intimacy with you. That's what they want. They want to be and work with you so crazy. Oh my gosh. So what was like, is there something that was funny or our endearing, or like this moment that stuck out to you in podcast to profit that you can share? I'm okay. I have been trying to think of this question because I know that, you know, during the graduation we had to answer CS. So honestly it's, it's the tech issues, if you want me to be. So, you know, in the beginning you were switching your wifi and I remember many times you would pause on the screen and then we would all be looking around at each other and like, is she there? Is she gone? So that was probably the funniest. But I, I don't know, like I really, I loved it all.
And I think breakouts though were probably my favorite where we all had that one on one component with you. Those really helped like tremendously. So that's what sticks out to me. And I think that's something that's really different to when you join these group coaching programs on a big scale, and there's hundreds of people in there and you get zero attention, zero focus. There's something to be said about having this close core, small, intimate group where you're seen and heard and you get to have that brainstorming time. So that's why I added in these mini breakout sessions every other Friday, that really took you guys in a group, a small group of six, right? Where you are, you guys were in the advanced group, we had a medium group and then like a beginner pod. And so everybody was, nobody felt awkward cause they're like everybody in here's the beginner or everybody in here super advanced.
And so I thank you because I agree that those were so fun and the tech issues for sure were the bane of my existence. I swear, Oh my gosh, I ended up because of this, got a new laptop. I had to get new wifi. I'm like this Lord, Jesus help a sister out. Like I cannot, but you guys were so gracious to me. So I'm so thankful. Well girl, thank you for sharing. All of these wins, all of this amazingness. Do you have a word of encouragement for those that are thinking about joining podcast to profit 2.0 the second round? What do you have to say to them? Do you have any encouragement or, or anything that you want to just throw out there? Yeah, so I, I honestly will say like earlier I've mentioned, I was one of the most advanced, but I got so much out of the program.
And if I was talking to 2018 version of broke before I had a podcast, but I knew that I was being called to have a podcast. I really encourage you that if you're sitting there, maybe you don't even have one created. Or maybe you're just now in the works of starting it. And you want to learn how to really utilize that for your business and just serve more people. I, 100% with two feet would jump all the way into this program. It was worth every single penny. And not only that I even went above and beyond and still hired stuff just to have the extra one on one time. So you can have both, you can have group coaching program and you can have one on one with staff. And I really, really think that it changed really my business forever. So I'm so thankful. And I can't wait to see who you get around to me too. Well, thank you sister, friend. And I'm excited to see what the rest of this year has for you in store. I mean, God
Has his hand on your business. I'm so proud of you. You're doing amazing things. You're helping. So many women become who they were called to be as photographers and really step into their own and have that confidence and book the clients and just create the forever memories that you guys create. So you're a blessing. You've been a blessing in my life and I'm excited to keep working with you and cheers to what's next. Yes. Thank you so much. I hope you guys loved hearing all the wins that Brooke experienced during podcast to profit the mastermind program. Along with adding in that one on one with me. And I think it just really solidifies what I know to be true. When you have people pushing you, you have people that are pulling you up. You're going to win when you show up for yourself. And when you invest in yourself at a high capacity, you're going to show up for yourself because it's on the line, right?
When you guys, how many free things have y'all bought for yourselves and done nothing with it, how many $97 programs have you bought and done nothing with it? Okay. I'm raising my hand too. But when you invest in actually growing something with a coach that you believe in with a group of people that are all in, they are jumping over the line from mediocre to all in, to going for it from side hustling to I'm doing this thing full time, my way, the right way. God's way, I'm letting God lead me in this business. You're going to see growth. You're going to feel that momentum burst through, and you're going to break through your own glass ceiling. You're going to pop over that law of the lid because here's the secret. You are the only cap on your success. You there's a handful of excuses that you've been telling yourself for far too long.
There are some limiting beliefs that you have about yourself. There's a few people you're still comparing to. I'm here to bust through that with you. Are you ready to trust me? Are you ready to let me be your coach and mentor on this journey? Are you ready to, to experience the type of success and growth that these amazing P2P graduates have experienced? Y'all had 18 people in the last round and I sent out a survey and asked, how would you rate this mastermind? I had all eights nines and mostly tens. I asked, how would you rate the investment in this program with the growth and the, and the transformations that you've received? No one said less than a number nine nines and tens and on and on and on you guys, all of the testimonies can be firstname.lastname@example.org. If you want to read all these testimonies go, but if you're feeling it right now, you're like, I feel this.
I feel like those Holy spirit chills that this is for me. Don't ignore that because I truly believe that those of you, that I am meant to serve and help that God brings us together. I do. You would not believe it. Leave all of us crying during graduation, a blast pro podcast, a profit, because it was, it was so beyond anything that we could've created on our own God's hand was working on everyone's business. Along with us, we were doing it God's way and you could feel it. And it was so incredible. And I just, I can't even believe what happened inside of this program. And I've asked God to bless the second round for me and to bring me the exact people that need it most. And I know that he's doing it. If that's you do now, let this opportunity pass you. By last time it sold out in 48 hours.
And I do not believe that this, I know that this one will sell out as well. But if one of those spots is meant for you, I want you to take a big leap of faith with me right now, right now. I want you to go to podcast, to profit.gra.com. And I want you to get the application in as quickly as possible to secure your spot. Who is this for this, for those of you that have started a podcast, you must have a podcast before podcasts to profit launches on October 2nd. Okay? I don't care if it's brand new, but you must have a show. Why? Because we are not working on what is my podcast going to be about? We are not working on that stuff. We are working on growing and scaling your business. Okay? Now this can be for a beginner podcaster. You can have a hundred downloads.
Great. I'm here for it. All right. All the way up to the intermediate podcaster for me, an intermediate podcaster is somebody that has a hundred thousand downloads or less, but no product. You're not monetizing it or somebody that has 10,000 downloads. And you're just starting to monetize, but it feels messy or you're not seeing any income come in or those of you that don't have any monetization at all. This is for you. So if that doesn't make sense, or if you're still unsure, if this is for you, just DM me. Okay? I'm here to answer any question. Your a workshop mentor can answer any of your questions. If you were on the podcast growth hacks workshop, just go in there, pop in your mentor's inbox and hit them up. They will answer you. They will help you. They will have a conversation with you and they're here to support you.
Okay? Anyway, I can wait. I'm so excited. We kick off super soon. This is going to be amazing. I'm so grateful for those of you that are taking this leap with me and let's just do this. Let's go, let's make 20, 21, the biggest and best year of your entire business career, because I'm here for it. You're here for it. This group is here for it. This group, that's going to become your family. Believe it or not. We're all in this together. We're going to learn together, grow together. Be inspired, stay accountable, show up for each other. And you are going to absolutely not regret this. I know it. I know it. Lord, just lift up everyone listening right now, whatever that feeling is inside their heart. If this is for them, if you would just amplify that feeling for them so that they know that they should leap, they know that they should say yes, and that they know that they should invest in themselves.
I pray that you help them make that choice. And those of those of them, that it is not for. I pray that you give them that discernment as well. And I pray that just whatever happens in this next round of podcast to prophet Lord, that you would just put your hand upon everyone's business, help me to be the inspiration, the motivation and the vessel to bring them more success, your type of success, godly success for themselves and their families so that they can have more provision, more favor, more time, more automation, more passive income, serving the people they were meant to serve in an organic, passive fun, authentic way. Lord, because we know that this can be easy. Building a business can be easy and free and light. When we do it your way. When we cast our worries onto your shoulders and just walk and stride with you and let you lead us.
And I know that you are working in this next podcast or profit workshop to make all of those things happen. And we are so grateful and we trust you. And we have faith in your plan over our plan. It's always because your plans blow ours out of the water and we just fully thank you for that. And we thank you for leading us and always being our greatest mentor in Jesus name. Amen. I will meet you guys inside podcast to profit. Those of you that are applying. We'll hear back super soon from me or someone on my team and we'll get you all set up and I can't wait. Let's do this. See you soon. Love and light, Stef.
Lots of fancy unused education. Podcast Coach, Clarity Coach, & Top #25 Ranked Podcast Host for Christian Entrepreneurs.