Hey friend!
I want to help you create that will grow your engagement, entice your readers, and excite your community. I think that storytelling and messaging is one of the most important pieces to your success as an entrepreneur. It's not only our ability to relate but to show up authentically. It's basically everything. Having stellar copy isn't so easy though, is it? I have sat staring blankly at the screen more times than I'd like to admit... After struggling to story-tell and find my voice, I finally figured out a system I like to call the I.S.T.C Formula to help me map out copy and captions effectively. Inside today's episode, I will take you through my system: I - introduce, S - , T - teach and train, and finally, C - captivate and call to action. But, I'll do you one better - I will ALSO give you specific and tangible examples of how I use this and how this can work for you and your mission. This simple formula can be used as a guide ANYTIME you are creating copy, recording a podcast, going live, etc. This is my personal system and I figured if it helps me, it will help you too. You're welcome, sis. XO. Enjoy. Love and light, Stef
Scaling your brand doesn't ✖️ have to be this frustrating.
Me? I did it all backwards... I focused on social media, captions, hashtags, video, course creation and spent $1,000s on ads.... For results that were meh. S L O W. I finally got out of my own way and realized that PODCASTING was the answer to all of my growth problems! AUDIO IS EXPLODING. PODCASTING IS THE PREFERRED AUDIO PLATFORM FOR LISTENERS. THIS IS YOUR CHANCE TO GET IN BEFORE THE MASSES. People were craving audio, it was growing by over 30% every year, and it was a way for me to SERVE my audience and create more trust and authenticity. SO... I LAUNCHED ONE. And hot dang... within 6 months revenue was up by 98% and the community had grown by tens of THOUSANDS. By 11 months we had passed 50K downloads and it keeps compounding... INSTEAD of wondering when you should launch, and what you need to do first, and who will listen, and searching Google only to feel more overwhelmed and lost... What if you could download a nifty (FREE) checklist that took you from idea all the way through execution? What if this cool checklist was a freebie that you could print out and ✔️ check off as you went? What if there were BONUS trainings included? All For Free...? Imagine no more Susan. I gotchu. Download my Podcast Launch Checklist right here, right meow... -> https://podcastchecklist.gr8.com Stop waiting on this calling, this idea on your heart - it's there on purpose. Xo, Stef 
So ya wanna launch a podcast? Go you! A podcast is such an amazing way to grow your audience and build a brand. It helps you share your voice, pour into your niche, and build trust. Did you know audio consumption is growing by over 30% each year? People are craving audio like never before and this is YOUR opportunity to secure your spot in a massive emerging market... podcasting.
So you are probably screaming... Yasssss Stef! I want to launch a podcast! But... maybe you're thinking... what equipment do I need? Which software do I use? How do I record and edit? Where can I save money vs. outsourcing? Should I do interviews and how do I find guests? And, can my podcast make me money? (Insert a huge YES!!!!) I'm here to help you answer all of those questions, and so much more. In Podcast Pro University, you'll find no-fluff, tangible, simple instructions taking you from an idea all the way through execution. I've included short tutorial videos for each step as well as instructional videos showing you HOW each step works (for any of my tech-challenged friends... I got you!) 
I launched my podcast in 2018 after searching for a way to scale my coaching business and grow my following in a faster, more authentic way. I decided on podcasting because I have kids (aka. video isn't my jam), and because audio is growing insanely fast and I saw an emerging trend. Last, because committing to a podcast was my way of showing up consistently and dedicating myself to my mission.
What has podcasting done for my business? Well, my podcast grew my revenue by over 98%! My community has grown by thousands and it has allowed me to touch more people than I ever could have imagined.
Are You Ready to Launch Your Podcast, Friend!?
Podcasting has impacted my business in such a major way. From increasing my coaching revenue stream, to attracting my ideal avatar, to compounding my community. It's also been one of the funnest projects I've ever launched and I would do it 1000x's over! I want the same success for you. Leap with me! I'll meet you inside the training!
Show Notes:
Snag my #1 downloaded freebie, the Podcast Launch Checklist! Click Here! Let me help you scale to success using the #1 platform that has shifted my business and life, forever. PODCASTING! Check out my free training, 10 Steps to Starting a Podcast. Next class starts soon! https://events.genndi.com/register/169105139238473353/f5db42db7d Wanna do a coaching session with me?! From power-hour calls to weekly packages, there's an option for you. Go to stefaniegass.com/workwithmeand learn more. Have you snagged your free gifts, beautiful? Become a Success with Stefanie Insider & get my favorite guide: 30 Ways to Grow Your Following & Boost Engagement in 30 Days, AND get early access to my weekly podcasts, a 9-page social media strategy PDF, and two masterclasses on sales and attraction marketing!!! I mean, what are you waiting for? https://30waystogrowafollowing.gr8.com If you find value in today's episode, please take a minute and drop me a review on iTunes. I truly appreciate each of you. Hearing from my community lights my soul on fire! Join the Mompreneur Mastermind Community on FB! bit.ly/successsupportgroup Find all my recommended programs, and other resources: stefaniegass.com/resources Learn more and connect with me! stefaniegass.com Interested in sponsoring a show? How about having me as guest on your podcast or in your community? Head over here for information. 
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Stefanie GassLots of fancy unused education. Real life hustler. Show me your growth-game, baby.  Archives
January 2020
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